The 2010 WW4W Initiatives:

jan

4

  • Poverty awareness posters travel Toronto for the month of January on the TTC's streetcars, buses and subways
  • Vasanti Cosmetics will be donating 100% of the sale of Snowflake and Arctic Shimmer powders to WW4W for the month of January. Click to find the Shoppers Drug Mart and Rexall Pharma Plus locations, nearest you here or go online to www.vasanticosmetics.com or www.amazon.com
  • With every purchase of Elizabeth Grant's specialty Beautiful Colours Finishing Touch make-up primer during the month of January, 50% of the sales will be donated to WW4W. To get yours now, click here
  • Beautiful specially designed Leslie Battrick Jewellery earrings are available for sale online during the entire month of January with 100% of the sales going to WW4W.
  • Franco Mirabelli's exclusive White tee for 2010 goes on sale! Available at all Franco Mirabelli stores and online.
  • Daniel Espinosa has designed a stunning sterling silver charm as an addition to last year's WW4W bracelet. Charm is available online or at the Toronto Daniel Espinosa location.
  • jan

    7

  • Turn on the tube! Windfall will be featured on Breakfast Television's Live Eye from 6:30 - 9:00am.
  • jan

    13

  • Exclusive Media Poster Launch for WW4W's celebrity TTC posters
  • jan

    28

  • Private "White Party" at Cinq 01 in support of WW4W.
  • Torontonians will wear their whites in support of the official WW4W day
  • Look up! The CN Tower will be lit in White and Blue in honour of the WW4W campaign
  • Frugal Fashion Week's launch party, WhoWhatWearWhenWhy, will be held at Nyood starting from 8pm. The event will be all white and a portion of the proceeds raised will go to supporting WW4W. To buy your ticket now for only $10, click here.
  • jan

    29

  • The FAB400 "White Party" hosted at Marben Restaurant from 10pm - 2am. Tickets are $20 and can be purchased at www.thefab400.com/whiteparty
  • Marben Restaurant will also be donating $5 from their Prix Fixe menu to Wear White today.
  • jan

    30

  • Wear White Bridal Blowout Sale at the Windfall Warehouse. Doors are open from 11am - 2pm, and it only costs $4 each at the door. Dresses come in a variety of sizes and are brand new. The sale will be held at our warehouse at 29 Connell Court, Unit 3. Click here for map.